- UNIT-I
Introduction to E-CommerceThe Scope of Electronic Commerce Definition of Electronic Commerce,Electronic E-commerce and the Trade CycleElectronic Markets, Electronic Data InterchangeInternet Commerce, E-Commerce in PerspectiveBusiness Strategy in an Electronic Age: Supply ChainsPorter’s Value Chain Model, Inter-Organizational Value ChainsCompetitive Strategy, Porter’s ModelFirst Mover Advantage Sustainable Competitive AdvantageCompetitive Advantage using E-CommerceBusiness Strategy, Introduction to Business StrategyStrategic Implications of IT, TechnologyBusiness Environment, Business CapabilityExiting Business Strategy, Strategy Formulation & Implementation PlanningE-Commerce ImplementationE-Commerce EvaluationBusiness-to-Business Electronic CommerceCharacteristics of B2B ECModels of B2B EcProcurement Management Using the Buyer’s Internal MarketplaceJust in Time DeliveryB2B ModelsAuctions and Services from Traditional to Internet-Based EDIThe Role of Software Agents for B2B ECElectronic marketing in B2BSolutions of B2B ECManagerial IssuesElectronic Data Interchange (EDI)EDI: The Nuts and BoltsEDI & BusinessInternet and ExtranetAutomotive Network ExchangeThe Largest ExtranetArchitecture of the InternetIntranet and ExtranetIntranet softwareApplications of IntranetsIntranet Application Case StudiesConsiderations in Intranet DeploymentThe Extranets, The structures of ExtranetsExtranet products & servicesApplications of ExtranetsBusiness Models of Extranet Applications, Managerial IssuesElectronic Payment SystemsIs SET a failureElectronic Payments & ProtocolsSecurity Schemes in Electronic payment systemsElectronic Credit card system on the InternetElectronic Fund Transfer and Debit cards on the InternetStored – value Cards and E-CashElectronic Check SystemsProspect of Electronic Payment SystemsManagerial IssuesProtecting Privacy, Protecting Intellectual Property
Protecting Intellectual can be anything from a specific assembling procedure to plans for an item dispatch, a competitive innovation like a synthetic recipe, or a rundown of the nations where your licenses are enlisted. It might assist with considering it elusive exclusive data. The World Intellectual Property Organization's (WIPO's) formal meaning of IP is manifestations of the psyche — creations, scholarly and aesthetic works, images, names, pictures and structures utilized in business.
Protecting Intellectual is isolated into two classifications: Industrial property incorporates yet isn't restricted to licenses for developments, trademarks, modern plans, and geological signs. Copyright covers abstract works like books, sonnets and plays, movies, music and creative works, for instance, drawings, artworks, photos, models, site pages and structural plans. Rights identified with copyright incorporate those of performing specialists in their exhibitions, makers of phonograms in their accounts, and telecasters in their radio and TV programs.
The four lawfully characterized classifications of licensed innovation for which robbery can be indicted are:
- Trade Secrets
- Trademarks
- Copyrights, and
- Patent
Patents grant the legal right award the lawful option to avoid any other person from assembling or showcasing your interesting substantial things. They can likewise be enlisted in remote nations to help shield worldwide contenders from discovering what your organization is doing. When you hold a patent, others can apply to permit your item. Licenses can keep going for a long time.
Trademarks are names, expressions, sounds or images utilized in relationship with administrations or items. A trademark regularly interfaces a brand with a degree of value on which organizations construct notoriety. Trademark security goes on for a long time after enrollment and can be recharged in ceaselessness.
Copyright ensures composed or imaginative articulations fixed in a substantial medium — books, sonnets, melodies or films. Copyright ensures the declaration of thought, however not simply the thought. The proprietor of a copyrighted work has the option to duplicate it, to make subsidiary works from it, (for example, a film dependent on a book), or to sell, perform or show the work to general society. You don't have to enlist your material to hold a copyright, however, enrollment is essential on the off chance that you choose to sue for copyright encroachment. Copyright goes on for the life of the creator in addition to an additional 50 years.
Trade secrets, for example, gadget or aggregation of information that gives the client a bit of leeway over contenders is a competitive advantage. They are secured by state, instead of government, law. To secure the mystery, a business must demonstrate that it increases the value of the organization — that it is, truth be told, a mystery — and that fitting measures have been taken inside the organization to shield the mystery, for example, confining information to a select bunch of administrators
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