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बुधवार, 8 अप्रैल 2020

BCA BCA-6th Sem Notes - Analyzing Web Visits

BCA-6th Sem Notes - Analyzing Web Visits

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  • UNIT-I 
Introduction to E-Commerce
The Scope of Electronic Commerce 
Definition of Electronic Commerce,
Electronic E-commerce and the Trade Cycle
Electronic Markets, Electronic Data Interchange
Internet Commerce, E-Commerce in Perspective
Business Strategy in an Electronic Age: Supply Chains
Porter’s Value Chain Model, Inter-Organizational Value Chains
Competitive Strategy, Porter’s Model
First Mover Advantage Sustainable Competitive Advantage
Competitive Advantage using E-Commerce
Business Strategy, Introduction to Business Strategy
Strategic Implications of IT, Technology
Business Environment, Business Capability
Exiting Business Strategy, Strategy Formulation & Implementation Planning
E-Commerce Implementation
E-Commerce Evaluation


  • UNIT-II 
    • Business-to-Business Electronic Commerce
    Characteristics of B2B EC
    Models of B2B Ec
    Procurement Management Using the Buyer’s Internal Marketplace
    Just in Time Delivery
    B2B Models
    Auctions and Services from Traditional to Internet-Based EDI
    The Role of Software Agents for B2B EC
    Electronic marketing in B2B
    Solutions of B2B EC
    Managerial Issues
    Electronic Data Interchange (EDI)
    EDI: The Nuts and Bolts
    EDI & Business


  • UNIT-III 
    • Internet and Extranet
    Automotive Network Exchange
    The Largest Extranet
    Architecture of the Internet
    Intranet and Extranet
    Intranet software
    Applications of Intranets
    Intranet Application Case Studies
    Considerations in Intranet Deployment
    The Extranets,
     The structures of Extranets
    Extranet products & services
    Applications of Extranets
    Business Models of Extranet Applications, Managerial Issues
    Electronic Payment Systems
    Is SET a failure
    Electronic Payments & Protocols
    Security Schemes in Electronic payment systems
    Electronic Credit card system on the Internet
    Electronic Fund Transfer and Debit cards on the Internet
    Stored – value Cards and E-Cash
    Electronic Check Systems
    Prospect of Electronic Payment Systems
    Managerial Issues


  • UNIT-V                 

    • Analyzing Web Visits

    Step by step instructions to Analyze Your Traffic 
    The free help of Google Analytics makes it extraordinarily simple to investigate your site traffic. On the off chance that you haven't set it up effectively, you should simply make a beeline for google.com/investigation to dispatch this integral asset. You'll have a variety of measurements primed and ready, and you'll need to give unique consideration to the nine recorded beneath. 
    Site hits: This counts the measure of times guests arrived on each page on your site. Remember a solitary guest can pile on various site visits on the off chance that the individual in question visits a page on numerous occasions. 
    Visits: Here you'll get the general number of visits to your site, paying little heed to what number of pages every guest saw. 
    Extraordinary Visitors: This measurement gives the quantity of one of a kind guests to your site. Every individual considers one of a kind visit, regardless of whether that individual visits your site more than once. 
    Normal Duration Rate: The normal span rate reveals to you how much time guests spend on your site once they show up. Try not to fuss if the term shows up rather short. The normal time somebody spends on a site is commonly three to five minutes, at times less. 
    Bounce Rate: Bounce rate alludes to the measure of individuals that leave your site following arriving on it, frequently when they understand it's not what they were searching for. The normal bob rate runs around 50 to 59 percent. 
    Level of New Visits: This estimation gives you the level of traffic that originates from first-time guests. In case you're going for new possibilities, you need this number to be high. In case you're focusing on rehash guests, you need it to be lower. 
    Continuous Traffic: Here you're ready to perceive what number of individuals are on your site progressively at some random time. It's especially helpful when you dispatch an advancement and need to check whether it's having a quick effect. 
    Online life Analytics: This apparatus lets you perceive the amount of your traffic is originating from internet based life, and which stages are sending the most guests your way. A strong blend to focus on is around 50 percent of your traffic originating from social, and the other half coming naturally from web crawlers. 
    AdWords Measurements: Connect your Google Analytics to your AdWords battle to perceive how your online advertisement crusades are faring.

    Next TopicManagerial Issues

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