- UNIT-I
The Scope of Electronic Commerce
Definition of Electronic Commerce,
Electronic E-commerce and the Trade Cycle
Electronic Markets, Electronic Data Interchange
Internet Commerce, E-Commerce in Perspective
Business Strategy in an Electronic Age: Supply Chains
Porter’s Value Chain Model, Inter-Organizational Value Chains
Competitive Strategy, Porter’s Model
First Mover Advantage Sustainable Competitive Advantage
Competitive Advantage using E-Commerce
Business Strategy, Introduction to Business Strategy
Strategic Implications of IT, Technology
Business Environment, Business Capability
Exiting Business Strategy, Strategy Formulation & Implementation Planning
E-Commerce Implementation
E-Commerce Evaluation
Characteristics of B2B EC
Models of B2B Ec
Procurement Management Using the Buyer’s Internal Marketplace
Just in Time Delivery
B2B Models
Auctions and Services from Traditional to Internet-Based EDI
The Role of Software Agents for B2B EC
Electronic marketing in B2B
Solutions of B2B EC
Managerial Issues
Electronic Data Interchange (EDI)
EDI: The Nuts and Bolts
EDI & Business
Automotive Network Exchange
The Largest Extranet
Architecture of the Internet
Intranet and Extranet
Intranet software
Applications of Intranets
Intranet Application Case Studies
Considerations in Intranet Deployment
The Extranets,
The structures of Extranets
Extranet products & services
Applications of Extranets
Business Models of Extranet Applications, Managerial Issues
Electronic Payment Systems
Is SET a failure
Electronic Payments & Protocols
Security Schemes in Electronic payment systems
Electronic Credit card system on the Internet
Electronic Fund Transfer and Debit cards on the Internet
Stored – value Cards and E-Cash
Electronic Check Systems
Prospect of Electronic Payment Systems
Managerial Issues
selling on the web
Web Selling
Web selling is only an adaptation of list selling. Similar guidelines apply and it has similar issues - simply more so - and it has a couple of one of a kind issues all its own. It has been evaluated that 11% of on-line exchanges include extortion. That is one in each ten!
Competition: When you offer indistinguishable items from your rivals, when you have many contenders, every single just second away, when shopping 'bots analyze costs from every one of them very quickly, the person who sets his cost too low gets the request. Where's the benefit potential here?
Advertising Expenses: Advertising costs have demonstrated to be path higher than anticipated, a lot higher than for customary organizations. What's more, you need to play the Search Engines, on the grounds that your rivals do.
Warehousing and Distribution: Amazon.com used to flaunt having none, at the same time, as they and other industry pioneers have discovered, you truly need such warehousing and conveyance framework, and they've needed to assemble it. This gives "block and mortars" a major bit of leeway when entering an online business, they as of now have that setup.
CC FRAUD: Some web-based business destinations have discovered they were taking the same number of fake exchanges as great ones, and it's made a few firms bankrupt. The hazard is all yours. On the off chance that you get hit with Mastercard misrepresentation in an "up close and personal" exchange, the bank assumes the misfortune, however on the off chance that you get hit with charge card extortion in an internet business exchange you assume the misfortune. This is especially a worry in the event that you bargain in merchandise (PC gear for instance) that are anything but difficult to fence.
The degree of extortion is constraining web-based business locales to join with clearing motors that apply complex guidelines and tests to distinguish awful charges. This includes one more cost.
Cost Changing: This misrepresentation has gotten very well known, on the grounds that it's anything but difficult to do and many shopping basket programs are helpless. On the registration page, the buyer taps the "see page source" button, spares the crude HTML to his own PC, alters the valuing and "distributes" the changed page back. In the event that the shopping basket programming acknowledges the "distribute", the buyer gets a great arrangement on your item.
Breaking and Entering: It isn't your product they're after, however, you client data, including charge card data, so they can swindle destinations out of their product. Some of the time, however, it's simply to vandalize.
"Turn Arounds": Customers frequently ask the Mastercard organization to invert the charge since they are discontent with the item. In addition to the fact that you take the misfortune, yet you will be hit with high expenses and may need to present a store. On the off chance that you are in a business that is customarily high hazard for turn arounds, you will be hit with these charges whether you have a great deal or not. The whole pornography industry has quite recently been hit right now, with a decent record and those with a terrible record the same.
Returns: Like a list house, you're selling dependent on depictions and pictures (except if pictures is what you're selling, or other Web content). You must be set up to deal with a genuinely high level of profits.
Delivery Costs: In and out. The greatest reason for deserted shopping baskets is the client's unexpected acknowledgment how much the postage charge will be
Successful Selling
- To prevail in a retail internet business, you need a point, ideally an edge that isn't simple for others to copy. Models, where online business can be fruitful, are:
- Organizations that control the stockpile of an item, dispensing with contenders or expanding their expense.
- Organizations that bargain in items so dark no one else needs to be disturbed. For this sort of business, the Web can open an overall market.
- Organizations that have specific information hard to gain yet important to sell the item or for use or delight in the item. This takes cautious taking care of in light of the fact that you can't simply put this information on your Web webpage. A contender will connect to your site as his data asset and state "Make your choice here, at that point return on to Al's Discount Widgets to get the most reduced cost!". The full circle takes just seconds.
- Set up organizations that work-related online business destinations as an accommodation to clients who definitely know and trust them.
- Organizations offering quick delight through a nearby nearness. For example, organizations with a neighborhood conveyance administration permitting them to convey your request surprisingly fast (a portion of these are now inactivity).
- Organizations that have low overhead, convey only the Web pages themselves or downloaded material and utilize free or minimal effort to arrange to publicize. The pornography business has this turned out truly well.
कोई टिप्पणी नहीं:
एक टिप्पणी भेजें